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Questionstag:nned.net,2009:index-nned.php/forums/viewthread/.332009-12-15T22:44:24Z0brittanyWeb-based Social Media Resourcestag:nned.net,2009:index-nned.php/forums/viewthread/.322009-12-14T23:24:43Z2009-12-15T21:33:23Zbrittany
Social Media Glossary - Socialbrite: Social media glossary developed by Socialbrite. A good example of a WordPress site.
LinkedIn: A business-oriented social networking site that allows users to create a professional profile and develop and connect with a network of other professionals.
Twitter: A social networking and micro-blogging service that enables users to send and read short updates and/or news items.
Ning: A social platform that allows you to create a network of users with a shared interest area.
ShareThis: A button that you can place on your website so that people can share content on your website easily with other users.
Yahoo! Groups: A platform that Yahoo hosts where users can create a group and share messages, photos, group event calendars, discussion boards, and member polls.
Google Docs: Visit this website to learn about Google Docs, a web-based word processor and spreadsheet developed by Google that allows users to share and collaborate online.
Google Calendar: Visit this website to learn about Google Calendar, a time-management web application developed by Google that allows users to share their calendar with others, sync their calendar with their phone and desktop applications.
Technocrati: Real-time search for user-generated media (including weblogs) by tag or keyword. Also provides popularity indexes.
Word of Mouth Marketing Association: WOMMA is a coalition of marketers who use word of mouth marketing. One of the strategies of word of mouth marketing is utilizing technology such as social media. Their website is full of free useful resources.
Going Social Now: Going Social Now is a blog about how people and organizations are using social media. The focus is more on for-profit companies but it still has some useful information on general use of social media. Additionally, the blog is a good example of how to create a web presence and connect social media to your web presence to repurpose content.
GovLoop - Social Network for Government 2.0: This Ning site for Federal employees and grantees and contractors is an example of a very robust Ning site.
AIDS.gov Recommended Approaches to Utilizing Social Media Part I: This series of AIDS.gov blog posts provides information on new media tools and technologies as well as strategies for adopting these technologies for your organization. Part I focuses on identifying your intended audience and letting their needs determine what type of social media strategy you develop. The title of the blog series is Making Choices: A Strategic Approach to New Media.
AIDS.gov Recommended Approaches to Utilizing Social Media Part II: This AIDS.gov blog post focuses on how to choose an appropriate technology strategy for your organization. They point to specific strategies developed by other organizations that can be used to develop a social media strategy that fits the needs of your organization's intended audience. The title of this blog post is: How to Choose?
AIDS.gov Recommended Approaches to Utilizing Social Media Part III: This AIDS.gov blog post focuses on how to use new media repurpose existing content, making it available in different forms, and reaching audiences through multiple channels. The title of this blog post is - Making Choices: Create Once, Repurpose Often.
Common Craft: This website provides videos and resources on technology and social media. If you're confused, this is the place to go.
Pew Research Center's Internet & American Life Project: The Project produces reports exploring the impact of the internet on families, communities, work and home, daily life, education, health care, and civic and political life.
Google Analytics: Use this free resource to track how people are using your website.
TechSoup: This website offers deals on technology for non-profits.
WordPress: WordPress is a free blogging platform.
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Social Media Resourcestag:nned.net,2009:index-nned.php/forums/viewthread/.312009-12-14T23:00:09Z2009-12-14T23:17:52Zbrittany
Here are some additional resources on Web 2.0 and social media (see the documents at the bottom of the post).
If you have a Delicious account add me to your network and you can see all of the websites related to Social Media that I've compiled. My username is ebkcd2.
The ogilvy-360 document is a resource developed by Ogilvy, a global public relations agency. It outlines a Social Media Measurement Model that is useful for tracking your organization's success in utilizing social media.
The document entitled social_networking is the transcript from a Robert Wood Johnson Foundation webinar "Leveraging Social Networks and Media" facilitated by Laufer Green Isaac, a public relations and strategic marketing firm. This transcript has a wealth of information specifically for non-profits.
The wom101 document is a resource developed by the Word of Mouth Marketing Association (WOMMA), a coalition of marketers focused upon word of mouth tactics, which includes utilizing social media. This 101 guide provides an introduction to word of mouth marketing. Check out the WOMMA website for other great resources.
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Webinar PowerPointstag:nned.net,2009:index-nned.php/forums/viewthread/.302009-12-14T21:55:59Z2009-12-15T21:26:00Zbrittany
If you have questions feel free to e-mail the presenters:
Jeremy Nelson - jeremy at afiahealth dot com
Sue Stine - sstine at cadca dot org
Brittany Smith - bsmith at changematrix dot org